Monthly
Content Management

Create the right content to target your clients

Consistent posting of great content for your potential customers is the key to having a strong online presence.

Just think about it.

If you’re the customer and you haven’t been to Africa. how will you find YOU ? Through online search.

By researching relevant information such as /TOURS IN SOUTH AFRICA /WHAT TO DO IN TANZANIA. Of course, you should have relevant landing pages for these search queries but the way to re-enforce them is by providing tons of information hyperlinked to your service pages so that your potential clients can eventually find you.

Our Content Management packages are designed to aid your other marketing efforts by providing regular, relevant content for your website. This is the heart of every SEO campaign and this is where you should be investing the most.

Monthly Subscription

CONTENT ONLY

  • We will provide the blog in a google doc file, the video in MP4 format
  • You or your team will be the one to upload and promote them on your website and social media platforms

Ideal for those with their in-house marketing team*

Basic

$170

per month

PACKAGE INCLUSIVE OF:

1 Blog
1 Video

Standard

$280

per month

PACKAGE INCLUSIVE OF:

2 Blog
1 Video

Pro

$390

per month

PACKAGE INCLUSIVE OF:

2 Blog
2 Video

CONTENT
+ UPLOADING +
PROMOTION

  • We will do all the work for you in this package
  • Upload the blog on your website (WordPress only) using your photos*
  • Upload the material on your YouTube and/or Facebook account
  • Optimize the blog and video using the right keywords, tags, hyperlinks, and descriptions to increase chances of your materials being found by your target clients
  • Promote the materials in social media

Ideal for those who prefer to outsource their marketing completely*

*Photos are not included in the price. You need to give us access to your media gallery or you can buy stock photos from database such as Shutterstock or Getty Images.

Basic

$300

per month

PACKAGE INCLUSIVE OF:

1 Blog
1 Video
1 Facebook promotion and engagement
1 Upload Video on Youtube with optimization

Standard

$470

per month

PACKAGE INCLUSIVE OF:

2 Blog
1 Video
2 Facebook promotion and engagement
Upload Video on Youtube with optimization
Twitter periodical promotion
Instagram periodical promotion included

Pro

$670

per month

PACKAGE INCLUSIVE OF:

2 Blog
2 Video
2 Facebook promotion and engagement
Upload Videos on YouTube with optimization
Twitter full-month promotion
Instagram full-month promotion included

WHY AND WHAT IS A BLOG

  • A blog (shortening of “weblog”) is an online journal or website. It is a platform where a writer/s share their views on an individual subject.
  • To date, a blog is utilized by African tourism industries to share trending information related to their products and services.
  • If you are trying to promote the Great Migration Tour, a relevant blog could be “Great Migration Tour Guidelines in 2019: Why, Where and When To Go

WHY AND WHAT IS

VIDEO MARKETING

  • Video marketing is using videos to promote and market your product or service, increase engagement, and educate your consumers.
  • It has becoming increasingly important as the “watching” experience give users a better idea on what to expect in your service versus simply reading about it.
  • With quality smartphones and availability of stock videos, anyone can practically create a video and harness this potential for your brand.

How we promote

After uploading the blog on your website, we post it on Facebook taking into consideration the season and what's trending. We use a concise yet informational description along with your Youtube video link with the intention of engaging current followers.

We share the post on relevant Facebook travel groups. If a post is Kenya-related, we prioritize in sharing it in Kenya Travel Groups. If a post is about Honeymoon, we target Honeymoon groups.

We boost the post through an advertising fee included in the package. We choose 1-3 targeted countries, select the relevant interest, and categories and promote the said post from 3-7 days.

We upload the video on Youtube, add the necessary settings and description and within this, also add the link of the blog in your website such that your Blog, the Facebook post, and Youtube post are all intertwined and linked to each other.

If relevant, we can embed this video within the blog post in your website.

If you are doing any Google Ads campaign*, we encourage you to utilize this material to be promoted under Display Campaign.

*Not included in the package

We share the material on Twitter and Instagram using relevant and seasonal hashtags. A blog or a video will be posted 1-4 times via repurposing.

We engage with other users too by following hashtags and keywords that are relevant to your brand. We follow users and competitors within your product niche.

When relevant, we use Twitter and Instagram links as part of our internal and external optimizations too. From time to time, we promote specific posts with an allotted advertising budget.

Our Portfolio

How is Ethiopia as a travel destination

Things To See & Do In Stone Town, Zanzibar

The Abuna Yemata Rock Hewn Church in Ethiopia

Maasai Village In Kenya Is Worth A Visit

Balloon Safari in the Serengeti, Tanzania

Coffee Ceremony in Ethiopia

The Hubspot Consumer
Behavior Graph

When it comes to content, what do you closely pay attention to and what are you less attentive to (e.g., skim)?

Source: HubSpot Consumer Behavior Survey Q12016

“Leads don’t come by free. It comes as a reward by offering good content to your customers”

Get in touch with Us.

Tell us about your requirements and let’s have a nice chat to see how we can help make your marketing better.